Raleigh/Durham

I'm on an airplane flying from Charleston, South Carolina back to Chicago after visiting my two sisters there for a week. Thanks to Southwest Airlines, great trust-building agents (per Chris Brogan), I am now riffing off of Southwest's magazine and it's great article on Colleen Barrett, President Emeritus of Southwest.

She and Ken Blanchard of One Minute fame have just come out with a new book called "Lead with Luv." This book is part of Blamchard's "Leading at a Higher Level Series." This book, being a "Poke the Box," Seth Godin kind of book, puts customer service out as a leading initiative for growing vibrant companies.

While I use the line often now, "It"s always about the people," Southwest makes my mantra sound like a whisper compared to their roar of fun and love--the top two values at Southwest.

So while I'm now in descent mode getting ready to land and, yes! turning off my IPhone that I blogged out this post on, I am saying happy thank you's to a company that initiates all their day-to-day creations--creating one better customer relationship at a time with their essence of love.

Do you lead with love? I do. What other companies or leaders do you know that lead with love?

Hint: stay tuned for more on this subject as I share others who lead with love with some great stories from past book, Angels in the Workplace and more.